Tuesday, July 27, 2010

Online Newsletters Re-Imagined

Interesting thought. Blogging software (WordPress, Blogger, etc) are viable sources for re-imagining the current use of online Newsletter. At present, we have a database driven, extremely simple and non-interactive format.

The idea is, if we utilize something like Wordpress, not only are we able to give departments the ability to create a unique experience, but we include the Web 2.0 feature of user feedback to gauge the effectiveness of the article AND promote the brand by allowing users to have a say in the development of the school's image.

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